
Hyatt Regency Maui
Hyatt Maui
An expansive resort store designed to captivate guests of all ages with a playful, versatile, and highly engaging retail experience.
The generous footprint gave space to experiment — from bold visual storytelling to unexpected focal points like a surfboard wall, playful "Go with the Flow" neon, and a vintage convertible transformed into a merchandising stage. Every detail was crafted to reflect the spirit of Maui while creating memorable touchpoints that invite discovery and delight. Tragically, the devastating Lahaina fires broke out on the fourth day of merchandising. Separated from the team during the crisis, the experience on the island deepened our appreciation for hospitality retail and its role in welcoming, supporting, and caring for guests during both ordinary and extraordinary times.




How it should feel
Capabilities on this build
The mix of skills it took to take this one from idea to install.
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